Extension Logo
Extension Logo
University of Minnesota Extension
extension.umn.edu

Festival and event management

Online training for successful community festivals and events

Festivals and events create community pride in what makes a place unique and special. The COVID-19 global pandemic has hit the festival and event industry particularly hard. Our course content is updated with the latest and most relevant materials in response to the pandemic.

  • What marketing strategies will help you bring back an event?
  • How do you manage an event’s financial health and sponsor relationships?

Let’s explore the answers together, as you pivot, maintain critical relationships, and reset your events. Throughout the course, you will develop a business plan tailored to your event, laying out the roadmap for your event to adapt and succeed.

About the course

 | 

Course schedule

Six-week course (take Timely Topic for free)

September 26 – November 4, 2022

  • $449 through September 16 ($150 off the regular registration fee)
  • $599 starting September 17

Register for the six-week course


One-week Timely Topic

Topic: Estimating the economic impact of festivals and events
November 7 – November 11, 2022

  • $99 through October 27 ($50 off the regular registration fee)
  • $149 starting October 28

Register for Timely Topic

Learn more

To learn more about the Festival and Event Management course, contact Xinyi Qian.

Share this page:
Page survey

© 2022 Regents of the University of Minnesota. All rights reserved. The University of Minnesota is an equal opportunity educator and employer.