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University of Minnesota Extension

Tourism assessment program

Get a 360-degree view of your tourism assets

Our tourism assessment program mobilizes communities interested in assessing and developing their community assets for tourism. The program brings together community knowledge and University resources.

With education, research and facilitation support from our educators and tourism specialists, your community will:

  • Create an inventory of local tourism assets
  • Assess tourism assets from local, visitor and expert perspectives
  • Discover opportunities for tourism development
  • Identify action steps for sustainable tourism development

This robust tourism assessment delivers a 360° look at your community’s current tourism assets and potential for tourism development.

Our process

The tourism assessment process includes the following:


Community success stories

Read sample reports from communities that have completed a tourism assessment:

How to get started

Contact the Tourism Center to learn more about the program.

Page survey

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