Learnings from local communities
Since 1990, Extension has helped more than 80 communities interview local businesses to learn about their needs and concerns. Communities use the information from these surveys to respond to business concerns in order to increase the likelihood that local businesses will stay and expand in the community.
Extension originally created a retroactive business retention and expansion (BRE) benchmark database in 2015. It now extends from 1994 to 2025, including data from about 50 communities and over 2500 business leader interviews. The data provides insights into what Minnesota businesses cared about over the time series.
Please refer to the informational videos and user guides below for information about how to organize and interpret the data.
Database goals
The goals of creating this database are two-fold:
- One, to provide a benchmark for communities engaged in the program to measure themselves.
- Two, to inform public discussion of business issues in Minnesota.
Economic developers, community groups, community leaders, and those who research business retention and expansion may use this information as a tool as they weigh their options for investing in economic development strategies or local quality of life.
Benefits
This benchmarking tool gives those interested in economic development unprecedented access to the experiences of thousands of Minnesota businesses. This data and the knowledge gained from them can inform economic development goals, contribute data to relevant research questions, and describe the relationship between businesses and local communities. While private consultants and government agencies have collected similar data, our team is unaware of publicly available benchmarked data.
How to view the data
All data is available in downloadable files on this page. If you're familiar with Excel, consider reviewing the summary user guide for specific information about how to interpret the files. If you're not familiar with Excel, we suggest you download the full user guide. It will walk you through how to make the most of the database.
This information will be updated over time to increase its depth and richness. It is our hope that other economic development entities will also create and share benchmark data sets for the betterment of all business retention and expansion professionals and stakeholders.
Downloads
Informational videos
Introduction to benchmarks
Getting started
Using filters